Social Media Manager

Cool Media Published: May 6, 2023
Location
Lagos, Nigeria
Job Type

Description

Job Title: Social Media Manager

Job Description:

The Cool House is seeking a creative and experienced Social Media Manager to join our team. The ideal candidate will have a passion for our mission and values, and be skilled in developing and implementing effective social media strategies. As the Social Media Manager, you will be responsible for managing and growing our brand's online presence, driving audience engagement, and supporting overall marketing goals.

Key Responsibilities:

  1. Develop and implement a comprehensive social media strategy that aligns with The Cool House's vision, mission, and core values.
  2. Manage and oversee all social media channels, including Twitter, Instagram, Facebook, LinkedIn, and any additional platforms deemed relevant.
  3. Create engaging, empowering, and impactful content for each social media channel, tailored to the specific platform and audience.
  4. Monitor, track, and analyze key performance metrics for each social media channel to measure the effectiveness of our content and identify areas for improvement.
  5. Collaborate with the Media Lead and other team members to ensure that our social media content supports our overall marketing goals and initiatives.
  6. Engage with our community across all social media channels, responding to comments, answering questions, and fostering a sense of community and belonging.
  7. Identify and implement opportunities for social media growth, including collaborations with influencers, partnerships, and sponsored content.
  8. Stay up-to-date with the latest trends and best practices in social media, and incorporate them into our social media strategy.
  9. Coordinate with other departments to ensure consistency in messaging and branding across all platforms.

Qualifications:

  1. Bachelor's degree in Marketing, Communications, or a related field.
  2. Proven experience in managing social media channels, including Twitter, Instagram, Facebook, and LinkedIn.
  3. Excellent written and verbal communication skills.
  4. Strong understanding of social media metrics and ability to interpret and act on data.
  5. Experience with social media management tools, such as Hootsuite, Buffer, or Sprout Social.
  6. Ability to work collaboratively and effectively with a diverse team.
  7. Demonstrated commitment to The Cool House's core values of Love, Integrity, Visionary, Empathy, and Sacrifice.
  8. Passion for making lives beautiful and making a real difference in the world.

Preferred Skills:

  1. Graphic design and video editing skills.
  2. Familiarity with content management systems and SEO best practices.

If you are passionate about making a difference, have the skills and experience to excel in this role, and are excited about the opportunity to drive audience engagement and grow our brand's online presence, we would love to hear from you.